Red Tape is a popular fashion and lifestyle brand providing customers with great quality and comfortable fashion. They have a great reputation in the industry, offering modern fashion and affordable prices. Even though the brand started with footwear, they have developed into a wider range of fashion for everyone.
They offer a wide variety of products, including lifestyle sneakers, runners, sandals, tops, T-shirts, jeans, jackets, and accessories. You can purchase these products from their official website, stores, and online platforms. Thanks to their modern designs, frequent discounts, and range of products, they have attracted many fashion lovers across India.
Red Tape: Overview
Red Tape is a fashion and lifestyle brand offering a wide range of products. They provide modern designs alongside practical everyday products. They offer a range of products for all occasions.
One of the main product types that Red Tape offers is shoes. They are popular for their lifestyle sneakers, chunky sole shoes, casual lace-up shoes, and everyday shoes. They also offer a wide range of clothing such as T-shirts, tops, denim, trousers, hoodies, and jackets. They cater to customers wanting fashion at an affordable price. Their products come in a range of price points, but you can get some items cheaper online.
| Particular | Details |
| Brand Name | Red Tape |
| Industry | Fashion, Footwear and Lifestyle |
| Brand Origin | London |
| Launched in India | 1996 |
| First Exclusive Indian Store | Pitampura, Delhi, opened in 2001 |
| Parent Company | RedTape Limited |
| Headquarters | Noida, Uttar Pradesh, India |
| Main Products | Shoes, clothing and accessories |
| Target Customers | Men, women and children |
| Popular Products | Sneakers, casual shoes and sports footwear |
| Sales Channels | Retail stores, official website and online marketplaces |
| Business Type | Fashion and lifestyle retail |
| Stock Market Listing | RedTape Limited is listed on Indian stock exchanges |
History of Red Tape
- Red Tape started in London in 1994 before launching in India in 1996. They began by focusing on footwear.
- In 2001 they opened their first store in India in Pitampura, Delhi which allowed them to connect directly with Indian customers.
- In 2006 they expanded by offering clothing and accessories. This meant they could cater to those who wanted more of a complete fashion solution. Over time they expanded their range of clothing for men, women and children.
- They further expanded their stores and online offerings and introduced other brands such as Bond Street and Mode.
- In 2023, RedTape Limited became a stand alone company after its demerger with Mirza International.
- During the 2025-26 financial year they made approx ₹2,415 crore in revenue from operations. They also expanded their range and stores.
Red Tape Founder
Rashid Ahmed Mirza is the founder of a fashion and lifestyle brand, RedTape, in India, that sells shoes, clothes, and accessories. He has a vast experience in the leather technology and business management and is chairman of the company. RedTape’s brand story goes back to 1996 when footwear was introduced into international markets such as the UK.
Red Tape Product Range
Red Tape offers a wide range of products from footwear to clothing and accessories.
Red Tape Footwear
Footwear are the main product of Red Tape. They offer a range of shoes for everyday, casual, walking and sporty.
They have many popular options such as lifestyle sneakers. These tend to come in modern designs with cushioned soles and come in a range of colours to match your jeans, joggers and casual trousers. They also offer a range of casual laces, slip ons, runners, walking shoes, loafers, sandals, slides and boots depending on the collection, season and availability.
Red Tape Men’s Clothing
They offer a wide range of clothing for men for casual, everyday and semi formal occasions. This includes t-shirts, polos, casual tops, smart tops, jeans, trousers, joggers, hoodies, jumpers and jackets.
You can get plain t-shirts for everyday wear or patterned ones for something more fashionable. The shirts and trousers can be worn for smart casual in the office. The hoodies and jackets are great for cooler days. The clothing tends to be modern with practical designs and easy to match colours.
Red Tape Women’s Clothing
They offer clothing and footwear for women. Depending on the current collection they offer t-shirts, tops, shirts, jeans, trousers, joggers, hoodies, jackets and more casual fashion items. They also offer a range of footwear for women such as lifestyle sneakers, casual shoes, sandals, slides and more. These are great for those wanting sporty and modern designs.
Depending on the store and online they may have different options and sizes.
Red Tape Kids Collection
They offer a range of footwear and clothing for kids. They may have sneakers, casual shoes, sandals, t-shirts, tops, trousers and more. When purchasing shoes for kids make sure to check the sizing guide, fit, flexible soles and comfort. Kids will often require different sizes so it is good to check what returns and exchanges they have.
Red Tape Accessories
Accessories are great for finishing off an outfit. Depending on the collection they offer a range of accessories such as belts, wallets, socks and more. They have also been expanding their range of accessories such as glasses and hard luggage. Depending on the collection they may have different availability and prices.
Red Tape Prices
Red Tape has a range of prices depending on the design, materials, type of product, and collection. Below is an estimated price range for customers in India.
Red Tape Footwear Prices
| Product Category | Approximate Price Range |
| Men’s lifestyle sneakers | ₹1,000–₹5,000 |
| Men’s casual shoes | ₹1,000–₹4,500 |
| Men’s sports-style shoes | ₹1,200–₹5,000 |
| Men’s running-style shoes | ₹1,200–₹4,500 |
| Men’s slip-on shoes | ₹1,000–₹3,500 |
| Men’s sandals and slides | ₹500–₹2,000 |
| Men’s boots | ₹2,000–₹6,000 |
| Women’s lifestyle sneakers | ₹1,000–₹4,500 |
| Women’s casual shoes | ₹1,000–₹4,000 |
| Women’s sports-style shoes | ₹1,000–₹4,500 |
| Women’s sandals | ₹600–₹2,500 |
| Women’s slides | ₹500–₹1,800 |
| Kids’ shoes | ₹700–₹3,000 |
Red Tape Clothing Prices
| Product Category | Approximate Price Range |
| Men’s T-shirts | ₹400–₹1,500 |
| Men’s polo T-shirts | ₹600–₹2,000 |
| Men’s casual shirts | ₹700–₹2,500 |
| Men’s jeans | ₹1,000–₹3,000 |
| Men’s trousers | ₹800–₹2,500 |
| Men’s joggers | ₹700–₹2,000 |
| Men’s sweatshirts | ₹900–₹3,000 |
| Men’s jackets | ₹1,500–₹5,000 |
| Women’s T-shirts and tops | ₹400–₹1,500 |
| Women’s shirts | ₹700–₹2,500 |
| Women’s jeans | ₹1,000–₹3,000 |
| Women’s trousers | ₹800–₹2,500 |
| Women’s sweatshirts | ₹900–₹3,000 |
| Women’s jackets | ₹1,500–₹5,000 |
| Kids’ T-shirts | ₹300–₹1,000 |
| Kids’ shirts | ₹500–₹1,500 |
| Kids’ trousers | ₹500–₹1,500 |
These ranges help shoppers estimate their budgets. The actual price can vary by size, colour, collection, and discount.
Red Tape Accessories Prices
| Product Category | Approximate Price Range |
| Socks | ₹150–₹600 |
| Belts | ₹400–₹1,500 |
| Wallets | ₹500–₹2,000 |
| Caps and selected accessories | ₹300–₹1,000 |
| Eyewear | Varies by collection |
| Hard luggage | Varies by size and collection |
Customers should check the latest catalogue for current availability and exact pricing.
Popular Red Tape Products
Red Tape have become renowned for creating stylish, comfortable footwear. Popular items include lifestyle sneakers, chunky sneakers, sporty footwear, casual footwear and sandals.
Lifestyle Sneakers
Lifestyle Sneakers are great for wearing whilst on campus, going shopping, travelling and on casual occasions. They look great with jeans, joggers, shorts and casual trousers. Often they are offered in neutral colours.
Chunky Sneakers
Chunky sneakers have chunkier soles and are a more bold choice. They tend to appeal to customers looking for more street style inspired choices. Pair with loose fitting jeans, cargo pants and oversized t-shirts.
Casual Footwear
Casual footwear are great to wear on a day to day basis and on casual occasions. There are a couple of options to choose from which include lace up or slip on. Check sizing, weight, cushioning and fabric.
Sporty Footwear
Sporty footwear can be useful to wear for walking and day to day use. Not all will be suitable for running or high intensity. If you need specific footwear for a sport, check what the footwear is for and what support it offers.
Red Tape Brands
RedTape Limited have diversified their brand to create a range of lifestyle products.
- Red Tape: Their core brand offering includes footwear, clothing and accessories. They cater for customers wanting trendy fashion at affordable to mid price points.
- Bond Street: Bond Street offer casual lifestyle footwear.
- Ozark: Ozark is the brand for outdoor and adventure products.
- Mode: Mode has been associated with clothing and family items. Their products may vary depending on availability.
- This means the company can cater for various customer needs.
How to Buy Red Tape Products Online:
Customers can buy products from Red Tape via online stores. To purchase follow the below steps.
Step 1. Go to Shopping Website.
Go to the official Red Tape online store, or any trusted shopping website.
Step 2. Choose Category.
Choose footwear, mens clothing, womens clothing, kids and accessories. You can also search for specific items like sneakers and t-shirts.
Step 3: Filter Results
By filtering by size, colour, price and type you can easily find products which are in
your price range.
Step 4. Look at Product Information.
Look at the product description. Check what fabric the product is made from, what sizes are available, how it fits and what customer reviews there are. Check sizing guide for footwear.
Step 5. Final Price
Check the final price, delivery costs and any discounts available. Ensure the seller is authorised. Check returns.
Step 6. Add to Basket.
Choose the size and colour and add to basket.
Step 7. Pay.
Add your delivery address and choose a payment method. Save your order confirmation.
Step 8. Delivery & Returns.
Once your order has arrived check the product. If you are unsure about the sizing try it on inside. If you are not happy with the product follow the sellers returns and exchanges policy.
Red Tape Business Model
RedTape Limited have created a fashion and lifestyle company. They design, source, manufacture, brand, distribute and retail.
They offer products in-store and online. This means customers can view products in-store. They also have online marketplaces and their own website.
They mainly offer footwear but also clothing and accessories. This means they can cater for customers wanting a variety of fashion products. They also have a variety of brands to cater for different customer preferences. Overall they have a diversified business model offering retail, online, product creation and branding.
Is Red Tape a Good Brand?
Red Tape can be a good choice for customers wanting trendy footwear and affordable everyday clothing. They have a wide range to choose from. The key benefits include a wide variety of designs, a large range of products and regular discounts online. Often you can get some great deals on sneakers and casual footwear.
However the quality and comfort can vary between products. Just because they are discounted doesn’t mean they are the best choice for everyone. Check sizing, sole design, cushioning, fabric and reviews.
If you are buying clothing then check the sizing guide and fabric. You can also compare the final price between reliable sellers to get a better deal. Overall Red Tape are a good choice for everyday footwear, casual fashion and sporty items. It really depends on what product you are buying.
Red Tape Competitors in the Market
| Brand | Main Product Category |
| Bata | Formal and casual footwear |
| Campus | Sports shoes and sneakers |
| Adidas | Sportswear and footwear |
| Puma | Sneakers and casual wear |
| Liberty Shoes | Formal and casual shoes |
| Woodland | Outdoor footwear and apparel |
| Reebok | Sports shoes and fitness apparel |
| Metro | Fashion and lifestyle footwear |
Conclusion
Red Tape have diversified from just a footwear brand to a fashion and lifestyle brand. They offer a variety of products including sneakers, casual footwear, sporty footwear, clothing and accessories for men, women and kids.
As they have trendy designs and affordable prices they can be a good choice for customers wanting everyday fashion. They also have in store and online options meaning products are easily available across India.
Compare the price, sizing guides, product reviews and returns policy. Choose a product which is comfortable, suitable for what you need and a good value.
Frequently Asked Questions
They are most well known for their sneakers, casual footwear, sporty footwear and trendy fashion. They also offer clothing and accessories.
Red Tape started in London in 1994 and launched in India in 1996. They have become a big brand in India and are run as a separate listed company within India called RedTape Limited.
Many shoes are around the price of ₹1000-₹5000. The price will depend on the product, collection and discounts.
Yes! They offer clothing for men, women and kids. This includes t-shirts, shirts, jeans, trousers, hoodies, jackets and other casual fashion items.
You can buy them from the official online store. Check the seller information, sizing, final price and returns policy.
Also, Read –
Pantaloons: Company Overview, History, Products, Prices, Brands, Stores & Complete Guide 2026